The secret to attracting high-quality candidates is differentiating yourself from other employers.

Employers who have the most success are the ones who think like a candidate. Consider what you would want to read if you were looking for work and write your ad from that point of view.

Here are some more things to consider when writing your job ad. Different jobs require different approaches, so consider the ones most relevant to you.

• Provide great compensation and perks.

Money talks. There's no better way to separate yourself from the competition than showing how much you value the candidate.

• Be flexible

Students' number one priority is their studies. Understand this. If possible, allow them to dictate own their hours around their availability. If working from home is an option, consider offering this perk.

• Get to the point

While it's important to include all of the important and relevant information, keep it short and snappy. If a student or graduate is bored reading your ad, then they're unlikely to be excited about working for you.

• Provide career opportunities

As well as offering clear pathways for candidates to progress upwards in the business, consider offering training schemes that focus on increasing the skillset of employees who can use their new skills to secure employment elsewhere down the track.